WHITE PAPER - In a recent IDG survey, nearly two-thirds of CIOs & other senior executives surveyed listed improving customer satisfaction among the top three factors driving the need for custom application development. Posted: May 17, 2012 | Published: May 17, 2012
WHITE PAPER - Analytics offer insight and can help you make better, smarter decisions - both of which can enable positive customer experiences. In today's wide-open business environment, customers have plenty to choose from. This paper explains why using analytics to your advantage is key to fostering successful customer relationships. Posted: April 19, 2012 | Published: April 19, 2012
WHITE PAPER - This paper seeks to get to the bottom of gaps in CRM initiatives, identifying specific changes that have occurred in the process, areas where it is falling short and other tidbits to consider as your strategies move forward. Read this and gain insight into the results of a survey conducted amongst 160 firms with annual revenues of $250 million. Posted: April 18, 2012 | Published: April 18, 2012
WHITE PAPER - Read this paper to learn how to leverage location analytics to solve your sales, customer relationship management (CRM), and marketing challenges. Combining business intelligence (BI) data with cartographic tools can reveal hidden information and make sense out of the chaos of your data. Posted: March 23, 2012 | Published: March 23, 2012
WHITE PAPER - In this white paper, IT Business Edge explains the key business and technology factors to consider in deciding whether and when to upgrade your CRM system, including the Software-as-a-Service (SaaS) factor. Posted: March 2, 2012 | Published: December 1, 2011
WHITE PAPER - With the right intelligence and personal information, there are plenty of new opportunities for you to provide superior experience and maximize the opportunity of every customer touch point. This paper shares actionable strategies needed to deliver personalized and relevant content, based on a variety of factors. Posted: March 1, 2012 | Published: March 1, 2012
WHITE PAPER - There is a new customer with which every online business must contend. Armed and empowered, they are leveraging a multitude of channels and a myriad of devices to stay “connected” to their favorite sites. What makes the connected customer tick? Find out in this paper by Lauren Freedman of the e-tailing group. Posted: March 1, 2012 | Published: October 19, 2011
WHITE PAPER - In seven simple steps, eBusiness, customer experience and contact center professionals can right channel online customer service inquiries, boosting sales and customer satisfaction while reducing customer service costs by delivering the right information and service to the right customer at the right time. Posted: March 1, 2012 | Published: March 1, 2012
WHITE PAPER - Read this white paper and gain an understanding of Complete Commerce and how it can change the way you interact with your customers. Complete Commerce can help you unify your customer's experience, personalize their journey, maximize engagement and optimize the execution along the way. Posted: March 1, 2012 | Published: March 1, 2012
WHITE PAPER - Most customer service organizations have recently seen operational budgets cut by nearly 20%. In addition, the goal of maintaining quality customer service has become more difficult to achieve. Organizations must now deliver the same levels of service with fewer resources. Can it be done? Read on, and find out how. Posted: March 1, 2012 | Published: November 16, 2011
WHITE PAPER - This brief paper details the need for social network analysis (SNA), new methods for conducting it and why Sybase IQ is well-positioned to aid in the analytical queries needed to perform such analysis. Posted: February 14, 2012 | Published: February 14, 2012
WHITE PAPER - In this brief white paper, Jeff Martin, Station Casinos’ director of business intelligence (BI), provides specific examples of the types of problems that the company wanted to solve, and offers insight into the specific job scheduling solution it selected to overcome its challenges. Posted: January 20, 2012 | Published: January 20, 2012
WHITE PAPER - Read this now to learn how single-view software could enhance your customer relationship interactions with more insightful data. Posted: January 16, 2012 | Published: January 16, 2012
WHITE PAPER - Read this paper now to learn how you can implement social data practices into your current customer analytics program. Posted: January 5, 2012 | Published: January 4, 2012
WHITE PAPER - Read this informative paper to discover how you can tap into your consumer's social media behaviours for useful data. Posted: January 5, 2012 | Published: January 4, 2012