WHITE PAPER - In this resource, find 31 tips for inbound content marketing to the SAP community. This fresh approach to marketing engages prospects on social channels while also attracting search traffic via compelling content. Read more inside to learn how to target the SAP ecosystem and become a relevant vendor in the market. Posted: May 18, 2012 | Published: May 18, 2012
VIRTUAL SEMINAR - This virtual guide delves into the tools and practices you need to deal with today's social customer. Posted: April 30, 2012 | Premiered: April 30, 2012
IT BRIEFING - European consumers' growing use digital channels as part of their shopping experience is driving retailers’ focus on delivering efficient online, cross-border operations in Europe, this research report from Accenture reveals. Posted: January 17, 2012 | Published: January 17, 2012
WHITE PAPER - Download the Oracle CRM White Paper, "Winning in Today's Environment: Six Imperatives for the Chief Sales Officer," to learn how you can deploy several best practices to achieve unparalleled sales success in your organization. Posted: October 20, 2009 | Published: October 1, 2009
WHITE PAPER - This white paper examines research that reveals how sales and marketing professionals who use collaboration and Sales 2.0 tools gain a competitive advantage over their peers who do not use them. Posted: September 19, 2008 | Published: September 19, 2008
WHITE PAPER - This paper examines the challenges salespeople face, the growing Web 2.0 trend in the enterprise, and the drivers for a new breed of social applications that complement traditional CRM systems to help sales users close more deals quickly. Posted: September 19, 2008 | Published: September 19, 2008