CASE STUDY - Read this brief Bloomberg Businesweek case study to learn how The LEGO Group has leveraged organizational changes— including implementing loyalty management software from SAP that integrates with its SAP ERP and CRM platform— to achieve a high level of consumer interaction and improve its customer experience. Posted: February 7, 2012 | Published: July 30, 2011
WHITE PAPER - Use the survey results in this paper from the TheSocialCustomer.com to find out how organizations are utilizing social channels to engage their customers, and integrate these methods into your own customer experience strategy. Posted: February 1, 2012 | Published: June 30, 2009
WHITE PAPER - Learn more about the effectiveness of and customer's thoughts about live chat technology from the results of this survey. Posted: February 1, 2012 | Published: February 1, 2012
WHITE PAPER - Access this whitepaper to learn more about the changing landscape for mobile devices and platforms, and how remote support can help improve customer service. Posted: February 1, 2012 | Published: February 1, 2012
WHITE PAPER - Read this now to learn how single-view software could enhance your customer relationship interactions with more insightful data. Posted: January 16, 2012 | Published: January 16, 2012
EGUIDE - Read this e-guide from SearchCRM.com to learn how American Express and Yahoo tackle customer service with their own twists, how to communicate through multiple channels and ways to craft a single customer view through CEM technology. Posted: January 9, 2012 | Published: January 5, 2012
WHITE PAPER - Read this paper now to learn how you can implement social data practices into your current customer analytics program. Posted: January 5, 2012 | Published: January 4, 2012
WHITE PAPER - This informative paper describes enterprise 2.0, how you can make the leap from 1.0 to 2.0 as well as real-world examples of successfully engaging web content management. Posted: January 1, 2012 | Published: December 29, 2011
PODCAST - In this podcast, industry expert Rebecca Wettemann discusses how companies can balance customer experiences and brand promotion without creating conflict. Posted: December 30, 2011 | Premiered: December 22, 2011
WHITE PAPER - This white paper details tactics for improving your customer interaction efforts for more successful business. Posted: December 19, 2011 | Published: December 19, 2011
WHITE PAPER - Read this white paper to discover strategies for leveraging workforce management (WFM) to improve customer service, and thus increase customer satisfaction and retention. Posted: December 16, 2011 | Published: December 16, 2011
EGUIDE - Read this exclusive e-guide to get an executive-level, 360-degree view on which CRM approaches are best for different business scenarios -- from winning strategies for mobile users to social CRM tools to best practices for multi-channel customer experiences. Posted: November 30, 2011 | Published: November 23, 2011
WHITE PAPER - Putting the customer at the center of your operations is not a new idea, but truly operationalizing this strategy can be challenging. Read this paper to find out how to improve collaboration and visibility for your customers and partners and deliver consistent and predictable outcomes by synchronizing your entire value chain. Posted: November 17, 2011 | Published: November 17, 2011
WHITE PAPER - This report can help companies rapidly understand the set of new possibilities created by digital transformation, prioritize the value propositions of business models and focus on those with the highest potential, and define the business capabilities and key tasks required to move forward on the smarter commerce path. Posted: November 17, 2011 | Published: November 17, 2011
WHITE PAPER - This paper offers information on rapidly developing a cross-channel strategy that reflects current customer trends and priorities, assesses a company’s Channel Capability Maturity, and helps to determine optimal future maturity needed to support the channel strategy. Posted: November 17, 2011 | Published: November 17, 2011