WHITE PAPER - Access this white paper to discover a smart approach to commerce. In this era of the empowered consumer, customer relationship management is a vital to your enterprises success. Discover a smarter commerce strategy that enables you to reduce, or avoid, the potential for unsatisfied customers. Posted: May 18, 2012 | Published: May 1, 2012
WHITE PAPER - This paper reviews a study of the impact of social media on customer service and how to plan and implement social media for maximum effectiveness within your business. Posted: May 16, 2012 | Published: November 1, 2011
EZINE - This edition of the CEM e-zine examines the role social media can play in your company. Learn how Major League Baseball is capitalizing on this revolution to fill its stands even during the darkest of times of the season, why Pinterest is such a success and how Dell measures it's social media success by tracking 22,000 daily online comments. Posted: May 16, 2012 | Published: May 16, 2012
WHITE PAPER - This comprehensive white paper discusses the future of contact centers. From tools to strategy this paper covers all you need to know about ensuring that your customer service stays up to date. Posted: May 15, 2012 | Published: May 15, 2012
EGUIDE - This expert e-guide provides insight on customer experience management, how to build it, and why companies are no longer focusing on cloud v. on-premise for CRM solutions. Posted: May 9, 2012 | Published: May 9, 2012
EGUIDE - This expert e-guide discusses mobile sales strategies and sales performance management software and provides best practices in both areas. Posted: May 9, 2012 | Published: May 9, 2012
WHITE PAPER - Retail consumers can now research purchases online and access customer support via social networking sites, and disgruntled consumers can now shop around on the Web and on mobile devices. Read this white paper to learn more about the drastically changing world of retail. Posted: April 26, 2012 | Published: June 30, 2011
WHITE PAPER - Access this white paper to learn how to build an operational FCR program without sacrificing your budget. Posted: April 26, 2012 | Published: April 26, 2012
WHITE PAPER - This paper seeks to get to the bottom of gaps in CRM initiatives, identifying specific changes that have occurred in the process, areas where it is falling short and other tidbits to consider as your strategies move forward. Read this and gain insight into the results of a survey conducted amongst 160 firms with annual revenues of $250 million. Posted: April 18, 2012 | Published: April 18, 2012
WEBCAST - This comprehensive webcast discusses brand management, the problems associated with current processes, and tips for improving your strategies. Posted: April 12, 2012 | Premiered: April 12, 2012
WEBCAST - This webcast discusses strategies and advantages for leveraging web content management to improve your online marketing initiatives. Posted: April 5, 2012 | Premiered: April 5, 2012
WEBCAST - This webcast discusses how to understand customer perspective, increase customer lifetime value, and ultimately maximize the value of customer experience management (CEM). Posted: April 2, 2012 | Premiered: April 2, 2012
ANALYST REPORT - Access this useful paper to discover how you can use multi-channel marketing to target the right customer with the right content at the right time. Posted: March 29, 2012 | Published: March 29, 2012
ANALYST REPORT - This analyst report examines how you can protect brand integrity and ensure governance through social compliance initiatives. Posted: March 29, 2012 | Published: March 29, 2012
WHITE PAPER - In this paper, you’ll find more details about the trends driving online marketing and advice on how to develop your online marketing strategy to reach goals and deliver maximum value from Web initiatives. Posted: March 29, 2012 | Published: March 29, 2012